You Need To Hear This
a Philips platform that filters out the trash, reignites your obsession with sound and feeds your obsession with music innovation – through creative branded content & experiences.
Role: Creative Director
Agency: VICE Media / Noisey
Client: Philips Sound Nordics
Year: 2014
You Need To Hear This: Soundcheck
In this You Need To Hear This series emerging artists invites us behind the scenes to experience a soundcheck leading up to a live show - and all stories that comes with it.
Featuring Invader Ace and Sad Boys.
Soundcheck with Yung Lean & SAD BOYS
In the first episode of our brand new series "Soundcheck", we hang out with Sad Boys before, during and after the Noisey launch party in Stockholm.
Director: Markus Hård
Assistant Director: Femi Frykberg
DOP & Editor: Samuel Gonzales
Invader Ace: Reclaim Radio
A mini documentary featuring Oslo's electronic music duo & vintage radio nerds Invader Ace.
Director: Markus Hård
DP: Samuel Gonzales
Lost & Found
Lost and Found series we get artist to pay homage to their home cities by collecting sounds from places that’s been important in their lives.
Sleeve Notes
Themed mixtape series where artists presents their favourite and innovative music. Read the interview & listen to Sleeve Notes mixtape by Tove Lo here.
Role: Author
Axel Boman "Hop-On, Hop-Off" (Lost and Found)
The music recorded in the Lost & Found episodes was compiled into a unique, Stockholm infused track for You Need To Hear This.
Listen to Axel's track here.
HNNY - Du är en nobody (Lost and Found)
Listen to HNNY's Lost & Found track here.
You Need To Hear This Live Oslo: Hubbabubbaklubb
A live experience tour where emerging bands invite their fans to listen to their unreleased tracks as they get recorded for the first time.
Copenhagen: Amro
Stockholm: Colleagues
Oslo: Hubbabubbaklubb
Finland: DeathHawks
NOISE OFF
To launch Philips Sound's noise canceling headphones PX9 we set up a Noise Off acoustic live session featuring the superband Amason in an intimate apartment setting.
Photo credit: 36Moments